Sunday, April 28

Author: Linda Ashok

As the Founding Editor of StartuptoEnterprise.com, Linda is interested in emerging tech startups operating in the intersection of innovation, profitability, and social impact. Her primary focus is Europe & China followed by the US & India.
23-Year-Old Judit Giró Benet’s ‘The Blue Box’ for Breast Cancer Alert
21Nov By Linda AshokNo Comments
Technology

23-Year-Old Judit Giró Benet’s ‘The Blue Box’ for Breast Cancer Alert

The James Dyson Award by the James Dyson Foundation recognizes young innovators each year and supports them financially. Young engineers and scientists worldwide draw encouragement and inspiration from this endeavor. Over the years, the Award has supported 250 inventions around the world. Despite the challenges of 2020, the Award has seen maximum participation this year, and the quality of entries is top-notch. The ingenuity of young innovators is the key highlight of this Award, and two winners have won £30,000 each for their ideas that can change the world. One of these is a home testing kit for breast cancer screening, whereas the other is a way to generate renewable energy from UV light. Judit Giró Benet ideates The Blue Box home-screening kit for breast cancer from Spain is just 23 ye...
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5 Global Spatial Computing Startups Create a Dependable Reality
18Nov By Linda AshokNo Comments
Technology

5 Global Spatial Computing Startups Create a Dependable Reality

Immersive technologies have a new mate, "spatial computing," where the physical and digital worlds converge seamlessly to create a new and dependable reality. When you have parents in their late 60s, and there's no visible caregiving opportunity around, you are in a fix to arrange one for them while not neglecting your personal and professional responsibilities. You can picture an older man in his wheelchair living in a digitally cataloged room where things and the environment auto-adjust to the man's needs, ensuring his physical comfort at all times. With sensors and IoT controlled devices, the height of furniture auto-adjusts in the kitchen, living room, and the living space. If this person is your hypothetical parent, you are in charge of their complete safety thanks to spatial computin...
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CTO Swathi Young on Leadership, Biases, & the Bribe She won’t Refuse
12Nov By Linda AshokNo Comments
People

CTO Swathi Young on Leadership, Biases, & the Bribe She won’t Refuse

In this feature, the Editor-in-Chief of StartuptoEnterprise, Linda Ashok, talks to Indian-American Chief Technology Officer at Integrity Management Services, Swathi Young, on workplace biases, the bribe she would never refuse, and industry leadership through professional and community commitment. Swathi Young on her Leadership Role at Integrity Management Services, Inc. About Integrity Management Services, Inc.: (IntegrityM) brings more than fifteen years of proven corporate experience providing healthcare solutions for the US federal government. Our services include audits, data analytics, investigations, medical record reviews, and outreach & education activities to help the Department of Health & Human Services and Centers for Medicare & Medicaid detect fraud, wast...
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1M Nights to $30B IPO, Airbnb on Nasdaq & EU Digital Markets Act
9Nov By Linda AshokNo Comments
Business

1M Nights to $30B IPO, Airbnb on Nasdaq & EU Digital Markets Act

According to a Reuters report, Airbnb, an American vacation rental online marketplace company based in San Francisco, California, United States, is looking to IPO by December 2020. Airbnb is set to file for IPO registration for a debut on the New York stock market amidst the pandemic. All eyes are on Airbnb's listing on the Nasdaq as company officials report an increase in demand for house rentals against hotel bookings due to global Covid-19 restrictions on travel and experience. As per Reuters, earlier in April 2020, Airbnb secured a $1 billion loan just days after closing a $1 billion debt deal from Owl Rock, Sixth Street Partners, Silver Lake, Oaktree Capital Management, and Apollo Global Management. As it moved along, in August 2020, Airbnb filed for IPO, hoping to raise an additi...
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Should you Cancel your Marketing Budget During Covid-19?
7Nov By Linda AshokNo Comments
Marketing

Should you Cancel your Marketing Budget During Covid-19?

With the onset of the pandemic recession, marketing spend has seen a new low with Google and Facebook Ads. While layoff continues to rule, SMBs determine whether to cancel their marketing budget during Covid-19. The strategy may appear wise from a traditional perspective for many sectors, but it is also counterproductive to many businesses with long-term impact.  Healthcare Marketing Healthcare is a sector where you can't defer your marketing plans at any cost. Healthcare companies invested in Covid-19 drug research and discovery need to have a strong marketing team to manage public relations and various promotional campaigns to make new drugs and old easily accessible. It is not only Covid-19 that's a concern now; other diseases, as usual, need as much focus. A cut in the marketing budge...
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Digital Transformation Trends for Global Startups & Enterprises in 2021
5Nov By Linda AshokNo Comments
Business

Digital Transformation Trends for Global Startups & Enterprises in 2021

We know the world is dying to wrap up 2020 and forgive it for the tremendous losses its people and businesses continue to suffer. But while businesses continue to finish their year-end chores to be ready to welcome 2021, here are the top digital transformation trends relevant to global startups and enterprises for 2021. Think of Omni-Channel Customer Experience Prioritizing customer experience will never cease to be the no.1 of digital transformation trends. Businesses that are not ready to enhance customer experience through improved digital engagement are sure to fall behind. The millennial consumer base is interested in an immersive experience in which half-hearted digital efforts will lead to no ultimate success. So, while there's still time, sit with your product team to review your ...
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Dr. Deepika Vuppalanchi on Emotions in Medical Science & Leadership
1Nov By Linda AshokNo Comments
People

Dr. Deepika Vuppalanchi on Emotions in Medical Science & Leadership

In this feature, the Editor-in-Chief of StartuptoEnterprise, Linda Ashok (LA), talks to Indian-American Senior Medical Director at Precision Value & Health, Dr. Deepika Vuppalanchi (DV), on emotions in medical science and the visibility of women in scientific leadership. Dr. Vuppalanchi to talk on telehealth's role in reducing care gaps, emphasizing the impact of COVI19 in the healthcare sector at the Digital Innovation Virtual Conference scheduled for Nov 5, 2020. LA: As the Senior Director at Precision Value & Health, Deepika Vuppalanchi's everyday operational and leadership responsibilities? DV: At Precision Value & Health, I partner with brand marketing leads from major pharmaceutical companies and identify strategies for successfully launching their drugs and mai...
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Beyond Movies & Games, 5 Innovative Global 3D Technology Startups
31Oct By Linda AshokNo Comments
Business

Beyond Movies & Games, 5 Innovative Global 3D Technology Startups

The technology sector and its radical ambitions are surely fulfilled by the new-age startups in unimaginable ways. Long realized in movies and games, 3D technology startups are now breaking open new dimensions helping the technology sector realize their products and services before a commercial release. It is magical to learn how 3D technology is equally useful for an artist as much as for a scientist or a doctor. To make this impression real, we have a sampling of five innovative 3D technology startups from around the globe! Anything World Anything World is a London, UK based 3D world creation firm. It creates its beautiful designs with AI, natural language understanding, computer vision, and an extensive 3D library. The Anything World team joined Ubisoft's AI and the Techstars London...
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NIH’s HubMAP Hackathon Offers $50000 to Hack the Human Kidney
31Oct By Linda AshokNo Comments
Technology

NIH’s HubMAP Hackathon Offers $50000 to Hack the Human Kidney

The Digital Innovation Virtual Conference 2020 by InnovationDigi, features an impressive hackathon titled, "Hacking the Kidney." The hackathon is designed to advance HubMAP (Human BioMolecular Atlas Program), an initiative of the National Institute of Health to map the human body at a single cell and functional tissue unit resolution for the first time in history. Key sponsors include Google, Deloitte, Roche, CAS, Pistoia Alliance, and Maven Wave. HubMAP is scheduled for November 5, 2020, to be launched between 2.30-3.15 pm EST during a panel by CELLSINTECH. The panel moderated by Sr. Director at Eli Lilly and Company, Andrea DeSouza, has in panel Program Leader from NIH, Dr. Richard Conroy; Principal Research Scientist at Lilly Research Labs, Boyd Steere; Senior Director, Product Manageme...
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6 UK & European Mental Health Startups on Mapping the Mind
28Oct By Linda AshokNo Comments
Business

6 UK & European Mental Health Startups on Mapping the Mind

With more and more people having to stay indoors for compliance with Corona containment measures, to disavow any antisocial stigma as new scientific research has come to speculate it, think of it critically, it is already undermining to be distanced from social life for the singles, the older adults, and people with pre-existing mental health conditions.  While the challenge remains open to speculation, It serves as a context for the rising mental health as a service industry. While some countries are still lackadaisical about this aspect, busy controlling panic till a solution is out, a lead of mental health startups are already leveraging technology to alleviate the mental health crisis by making mental health care globally accessible.  BioBeats  BioBeats (a Huma company) is established...
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