Breastfeeding Technology for New Fathers to Experience Motherhood
Maybe radical at the outset, but this new wearable breastfeeding technology resembles a woman's breasts. The device has internal milk ducts simulating an infant's experience of suckling their mother. A moment for many fathers musing how generously mothers lull their newborns to sleep through breastfeeding and contact.
Art Director Osamu Takahashi at Dentsu was inspired by his sister lulling her whining newborn to sleep with simple breastfeeding. He came up with a breastfeeding device for dads launched at the annual Southwest (SXSW) Festival Tradeshow in Austin, Texas, 2019.
A man wearing a Father's Nursing Assistant to lull a child
Inspired by her sister, Osamu Takahashi wanted to design a wearable device for every father to experience nursing the newborn. Osamu Takahashi at Dentsu...