Friday, October 7

Tag: NykaaMan Nihir Parikh

Nykaa Closes 100% Acquisition of Little Black Book (LBB)
Business, India

Nykaa Closes 100% Acquisition of Little Black Book (LBB)

  In a press release on September 10, 2010, Nykaa stated that all required procedures had been fulfilled, including purchasing all of the equity shares in Iluminar Media Private Limited (Little Black Book). The lifestyle discovery content platform focusing on millennials has been around for ten years and is now acquired in a lucrative deal by Nykaa. Company officials claim that the purchase is consistent with Nykaa's policy of emphasizing content when communicating with its dedicated customer base. As a content powerhouse, LBB stands out due to its vast, discriminating user base, content generation capability, curating approach, and relationship with growing businesses. Nykaa's fashion, home, and beauty strengths align well with these focus areas. The CEO of NykaaMan, Nihir ...
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